The traditional talent agency model is showing its age – slow, exclusive, and no match for the speed of TikTok trends, YouTube culture shifts, or the always-on hustle of creators. So when an Indian-American Yale graduate and a veteran music executive announced they were launching an AI-powered platform to replace talent agencies, the question wasn’t if they were bold. It was whether they could actually pull it off.
Meet Rohan Gurram and Gary “Bolo” Sargeant. On paper, they couldn’t be more different. Rohan is a 25-year-old founder who started a national cultural festival before finishing high school. Bolo has spent over 20 years shaping music culture, from dorm-room mixtapes to Grammy-winning careers. Together, they’re behind Cliqk – The AI Creator Network that doesn’t just manage creators. It scales them.
Cliqk is built to support the new era of creative talent. Its goal? Replace outdated representation models with intelligent infrastructure that gives creators real leverage. Think AI agents trained on your voice, goals, and content style. Not just a dashboard, but a full-stack operating system.
Rohan’s background reflects the kind of systems thinking that powers Cliqk. At 17, he co-founded GuruFest, the first national festival for Indian-American youth. What began as a student-led event turned into a cultural movement. He went on to study economics at Yale, then returned for his MBA. In between, he built ColdStart, a growth studio that helped creators and startups reach $1M/month in revenue. Then came co-founding Evenda, a platform connecting brands to culture-led events.
“It’s not about giving creators tools,” Rohan says. “It’s about giving them structure. AI lets us do that with precision and scale.”
On the other side is Bolo – a behind-the-scenes legend whose fingerprints are all over 21st-century music. At Columbia Records and 300 Entertainment, he led campaigns for Beyoncé, J. Cole, John Legend, and Young Thug. Today, he says the industry’s obsession has shifted: “It’s not about radio spins. It’s about momentum. And creators are where momentum lives.”
What Bolo brings to Cliqk isn’t just relationships. It’s frameworks. Systems. Years of artist development, storytelling, and campaign strategy – now baked into the AI that powers the platform.
Cliqk isn’t just another app for creators. It’s an always-on growth engine. Creators sync their accounts, define their goals, and let AI do the heavy lifting – analyzing content, suggesting formats, tracking performance, and recommending next moves. Whether you’re trying to grow on TikTok, launch a product, or land brand partnerships, the system adapts in real time.
And it’s already making picks.
Cliqk’s first creator wasn’t scouted or referred. He didn’t even apply. The platform identified him.
Meet Ilias Anwar, a creator and community-builder based in New York. He’s the founder of Tapped AI, TCC Entertainment, and Creator Week – an annual celebration of creators and technology. He’s hosted over 500 events and built a community of 200K followers. Recently, his entire event catalog was acquired by SeedLegals, a legal platform supporting 60,000+ startups – now expanding into the United States.
Cliqk’s AI flagged Ilias based on early growth signals, cultural resonance, and brand potential. Then Bolo dug into his content. What stood out wasn’t just what Ilias had done – it was how he thinks.
“He’s like a cultural analyst,” Bolo says. “He knows everything about the creator economy. That kind of depth is rare.”
Ilias isn’t a flashy viral star. He’s a builder- someone other creators can grow alongside. Cliqk sees him as a prototype for the next wave: creators who want leverage, not just likes.
Over the next year, Cliqk will sign 100 standout creators across music, gaming, tech, wellness, AI, and beyond – each paired with their own personal AI agent team. But this isn’t just for the top 100.
Starting now, the private beta is open and any creator can apply. Once accepted, creators can set a goal, sync platforms, and start receiving full-stack support. Whether you’re a beginner, builder, or breakout star, the system meets you where you are.
For creators balancing side hustles, content calendars, and communities, Cliqk isn’t a manager or coach. It’s a multiplier.
“We’re not here to chase fame,” says Rohan. “We’re here to build infrastructure. To give creators systems they can grow within.”
Cliqk isn’t tweaking the talent agency model. It’s rebuilding it – from the ground up.
By: Staff Contributor
