Mohsen Avid Highlights the Role of Digital Branding and Strategic PR...
Mohsen Avid, founder and CEO of Kholaseh Agency, is emphasizing the growing role of digital branding, strategic SEO, and modern public relations in helping...
Mobina Khanaki Highlights the Role of Human-Centered SEO in Digital Brand...
Mobina Khanaki, an SEO specialist and content strategist at Kholaseh Agency, is drawing attention to the growing importance of human-centered SEO in modern digital...
Cape Marketing Agency Launches AdsEngine Following Multi-Million Rand Google Ads Success
After generating more than R8 million in measurable client revenue across hospitality, construction, landscaping and manufacturing sectors, Cape Marketing Agency launches AdsEngine, a specialist...
The growing role of data and AI in media buying. Is...
Three years ago, media buying in South Africa looked markedly different to today, even at agencies that considered themselves performance driven. Attribution was messy,...
Why telco innovation doesn’t require rip-and-replace
For most telcos, business support systems (BSS) are massive cost centres. This is, in large part, because a BSS is made up of various...
Mohsen Avid: Why Are 80% of Iranian Businesses Losing Their Market...
Abstract: Recent reports from Iran’s digital market show that a large number of businesses, despite investing in website design, content production, and online presence,...
Brand Authenticity in a World of Too Much Information
There’s currently just too much information out in the world for consumers to handle - including a stifling amount of AI-generated advertising, content and information,...
Mohsen Avid: The Era of Mass Link Building Is Over; One...
Mohsen Avid, CEO of Kholase Agency, explains why modern SEO is moving away from bulk link building and why trust, relevance, authority, and editorial...
THE TV vs DIGITAL DEBATE IS OVER. DIGITAL WON.
Key takeouts from Dentsu’s landmark Brand Reset report
Dentsu’s Brand Reset industry report highlights the value of digital video and Connected TV and the rapidly...
Walmart and Google Partner with Fluence Africa for Landmark “YouTube-First” Creator...
In a powerful signal of where content, commerce and community are headed, Walmart and Google have partnered with Fluence Africa to host a first-of-its-kind...
Mobina Khanaki Says the Future of SEO Belongs to Brands That...
TEHRAN / INTERNATIONAL – As search engines move rapidly toward AI-powered evaluation systems, Mobina Khanaki, virtual writer and SEO specialist at Kholaseh Agency, says...
WhatsApp Loyalty System Launches to Simplify Rewards for Retailers
A new WhatsApp-based loyalty programme is set to launch, offering small businesses and retailers an easy-to-use system to reward repeat customers without the need...



















