On 10 April, local haircare brand Easy Waves launched their all-new Amla Oil Range. The event was a sophisticated intimate soiree with a Garden Party theme. The event, aimed at bringing the brand ethos #LiveEasy to life was a celebration of self-care and indulgence in good company and was attended by invited guests and lucky competition winners.
About Easy Waves
A legacy household brand in South Africa, Easy Waves targets women between the ages of 18–35 years who are happy to use products to soften, stretch and blow out their hair. At the same time, they are keen to embrace the trend towards keeping their hair in its natural form or with protective styles. The all-new Amla Oil Range gives semi-natural women the freedom to style their hair healthily and with ease, with a stronger focus on natural oil ingredients as the stars of the show.
The AMLA Oil range is now available at Dischem, Clicks, and Take A Lot.
Prepared by: Kurunga Kommunications
On behalf of: Easy Waves
