In the booming multi-billion dollar U.S. glamping industry, success has often been a game of high stakes. For entrepreneurs looking to create the next great American getaway, the choice has been stark: invest a small fortune in premium, domestically made structures, or gamble on lower-quality imports that may not survive a single season.
Now, a dynamic global company is entering the U.S. market with a powerful new value proposition, aiming to break that stalemate. The Out Factory, a company that began its journey with an unexpected seven-figure order back in 2018, is officially launching its operations in the United States, bringing a product that is not just a structure but a finely tuned business asset.
From Accidental Success to Global Ambition
Despite sounding like a Silicon Valley legend, The Out Factory’s origin story comes from a passion for design. “We never set out to build a business. We just wanted to build something cool,” says Praveen Krishnaiah, the company’s co-founder and a veteran of the tech and e-commerce worlds. That “cool project” quickly gained attention, leading to a massive first order that launched the company overnight.
By 2019, they were formally showcasing their fourth-generation yurt at major travel expos. Today, with over 150 yurts sold globally, the company is now establishing its logistical backbone in the U.S., with the ability to ship to major ports including New York, Houston, Charleston, Savannah, Norfolk, Miami, Chicago, Baltimore, Philadelphia, Boston, Seattle, Oakland, and Los Angeles.
Yet the U.S. glamping space is crowded, with established domestic builders and a steady stream of new entrants, making differentiation and consistent after-sales support critical.
“Our model was never about being the cheapest,” Krishnaiah clarifies. “It was about delivering overwhelming value. We re-engineered the yurt for commercial-grade durability and then made premium features—like full insulation kits and oversized windows—part of the standard package, not the expensive upgrade list.”
Early Adopters Signal a Market Shift
This value-driven approach is already resonating. The first wave of American clients is not just buying a product; they are evangelizing a new way of thinking about space and hospitality. Among them is Gloria Squitiro, an author and public speaker planning a healing retreat in Hawaii.
Initially skeptical, her journey reflects a common perception. “I scoffed when the broker first provided the suggestion,” Squitiro wrote in a recent Facebook post. “‘Are you kidding me? I’m not living in a tent!‘”
But her research led her to a different conclusion.
“This one particular company—Out Factory Yurts—provides anything but a tent… I envision building beautiful, reliable, and affordable tiny yurt communities that have a central meeting location and privately owned yurts surrounding it… for the women I just mentioned above, the community meeting room can be a place to cook, play music, do yoga, dance, meditate, AND talk freely about their ex-husbands!”
This ground-level enthusiasm from clients like Squitiro highlights the yurt’s appeal not just as a glamping unit, but as a versatile solution for everything from wellness retreats to affordable housing communities.
Industry reports underscore the remarkable momentum of glamping in the United States. The U.S. glamping market reached $889 million in 2024 and is projected to grow to $2.7 billion by 2033, driven by an annual growth rate of nearly 12%. This surge is fueled by millennial and Gen Z travelers seeking unique experiences that mix luxury and sustainability—an ideal fit for premium, well-engineered yurts like those offered by The Out Factory.
According to resort hospitality analyst Lisa Martens, ‘The flood of new investment and innovation in the U.S. glamping sector reflects a lasting shift in how Americans perceive outdoor travel. Operators who deliver durable, design-forward, and eco-conscious products will be best positioned to capture this demand.
A New Economic Model for Hospitality
For a winery owner in California or a landowner in the Catskills, The Out Factory’s model is a game-changer. By providing a transparent, “landed-to-port” price for a fully equipped, premium yurt, the company shortens the timeline to profitability and makes scaling a business from two units to ten a far less capital-intensive prospect.
Krishnaiah asserts, “We measure our success by the success of the entrepreneurs we assist.” “We’re not just selling a product; we’re providing a high-performance business asset. By making it more accessible to build a world-class glamping destination, we believe we can empower a new wave of American hospitality businesses.”
As The Out Factory’s containers begin to arrive at ports from coast to coast, it signals more than just a new company launch. It’s a sign that the economics of the American glamping boom may be about to get a whole lot more intriguing. It’s a signal that the next great American destination might just be a circle.
