UNLOCKING THE SYMBOLISM OF THE SIX BOTANICALS IN ROKU JAPANESE GIN: A JOURNEY THROUGH JAPANESE CULTURE AND FLAVOUR

UNLOCKING THE SYMBOLISM OF THE SIX BOTANICALS IN ROKU JAPANESE GIN: A JOURNEY THROUGH JAPANESE CULTURE AND FLAVOUR
Roku Japanese Gin

Roku Japanese Gin, known for its exceptional blend of botanicals, isn’t just a spirit; it’s a journey through the rich tapestry of Japanese culture and history. Each of the six botanicals that grace this exquisite gin bottle carries deep symbolism and significance, creating a unique and captivating story for every sip. Follow along as we take you on a journey through each botanical in Roku Japanese Gin

 

  1. Sakura Flower: Also known as the cherry blossom symbolizes the fleeting beauty of life in Japanese culture. It’s a reminder to cherish the present moment and enjoy the transitory nature of things. In Roku Gin, the Sakura flower brings delicate floral notes, infusing the spirit with grace and elegance.
  2. Sakura Leaf: Complementing the Sakura flower is the Sakura leaf. It represents endurance and the enduring spirit of the Japanese culture. The inclusion of Sakura leaf in Roku Gin adds a touch of earthiness and complexity to the delicious flavour profile.
  3. Yuzu Peel: Yuzu is a citrus fruit that embodies the Japanese concept of “wabi-sabi” which celebrates imperfection and uniqueness. This botanical introduces a zesty and vibrant character, symbolizing the beauty in life’s little imperfections.
  4. Sencha Tea: This is a staple in Japanese tea culture, symbolizing purity and simplicity. Its inclusion in Roku Gin provides a refreshing, herbal note that pays homage to traditional Japanese tea ceremonies.
  5. Gyokuro Tea: Gyokuro is a high-quality green tea, often referred to as the “jewel dewdrop tea”. It represents refinement and the pursuit of perfection. This botanical adds depth and sophistication to the botanical blend.
  6. Sansho Pepper: Also known as the Japanese pepper, carries a sense of adventure and daring. It symbolizes the bold spirit of exploration and the excitement of the unknown. In Roku Gin, the Sansho pepper provides a subtle, peppery kick that balances the botanical composition.

 

Together, these six botanicals not only create a delectably smooth and well-balanced gin but also tell a captivating story of Japanese culture and philosophy. Roku Japanese Gin invites enthusiasts to embrace the symbolism and appreciate the depth of flavour and meaning in every drop.

Discover the journey through Japanese culture and flavour with Roku Japanese Gin,  available at a recommended retail price of R380 in major retailers nationally; Makro, Pick n Pay, Checkers, and selected TOPS at Spar. You can also order online through Takealot, Norman Goodfellows and others. For more information, please visit http://www.suntory.co.jp/wnb/rokugin/

 

 

 

PRESS CONTACT

Laylah Julius

Butter Knife PR

E: [email protected]

C: 066-297-7059

 

NOTES: 

  • Tasting notes:
    • Nose: Cherry blossom and green tea provide a sweet and floral aroma.
    • Taste: Complex, multi-layered, yet harmonious flavour of various botanicals. Traditional gin taste in the base, plus characteristic Japanese botanical notes including yuzu (Japanese citrus fruit) as the top note. Smooth and silky texture.
    • Finish: The crisp Japanese Sansho pepper brings a little spiciness to the finish.

 

About Beam Suntory Inc. 

As the world’s third largest premium spirits company, Beam Suntory is crafting the Spirits Brands that Stir the World. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands and Suntory whisky Kakubin, as well as world renowned premium brands including Knob Creek bourbon, Yamazaki, Hakushu and Hibiki Japanese whiskies, Teacher’s, Laphroaig, and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Hornitos and Sauza tequila, EFFEN and Pinnacle vodka, Sipsmith gin, and Midori liqueur.

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and commitment to Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.