Starbucks South Africa and Daily Peach Team Up for Earth Day 2023 Beach Clean-up

Starbucks Muizenberg
Starbucks Muizenberg

Cape Town, April 2023 – Starbucks South Africa and Daily Peach are teaming up to celebrate Earth Day 2023 by organising a beach clean-up on the 22nd of April 2023. This initiative is part of Starbucks SA’s ongoing journey from waste to wonderful, and members of the public are encouraged to join in the effort to keep our beaches beautiful.

This global event will take place at several locations along the South African coastline, and Starbucks SA and Daily Peach are encouraging everyone to participate in any way they can. Whether you’re a business, a student, or just someone who cares about the environment, there is a role for you to play in this vital effort.

Starbucks set a multi-decade commitment to reduce our carbon, water, and waste footprints by 50% by 2030, focusing on five areas of operation. In this issue Starbucks is showing its commitment to sustainability by launching its new recyclable cup made from coffee grounds. This innovative product is the result of years of research and development, and it represents a significant step forward in the fight against waste. Starbucks SA wants to encourage all South Africans to join this mission in using single use/reusable cups and join us on this journey from waste to wonderful.

The new Starbucks Recyclable Cup is just one example of how the iconic coffee brand is working to reduce its environmental impact. Starbucks is committed to sourcing sustainable materials and minimizing waste wherever possible.

In addition to the beach clean-up event taking place, Starbucks SA is encouraging everyone to get involved in Earth Day 2023 by joining or starting a clean-up in your area, donating to an environmental programme, or simply carrying a message of action. The official theme of this year’s event is “Invest In Our Planet,” and the goal is to bring people together to accelerate the transition to an equitable, prosperous green economy for all.

Join Starbucks SA and Daily Peach at Muizenberg beach front on Saturday, 22 April 2023 from 09h00 and be part of the journey from waste to wonderful. There will be a hamper to the value of R1000 awarded to the person who picks up the most waste.

To learn more about Earth Day 2023, the official theme, and how you can get involved, please visit the official website at https://www.earthday.org/earth-day-2023. Starbucks SA and Daily Peach hope to see you at the beach clean-up event on April 22nd, and they thank everyone for their support in promoting a cleaner, healthier planet for generations to come.

Did you know?

Starbucks coffee is 99% ethically sourced and accredited by Conservation International under the C.A.F.E. Practices programme. Starbucks is committed to ethically sourcing coffee worldwide and including exceptional coffee from nine African countries – Rwanda, Uganda, Tanzania, Ethiopia, Kenya, Burundi, Zambia, Cameroon, and the Democratic Republic of Congo.
For more information, visit www.starbucks.co.za.

…ENDS
ISSUED ON BEHALF OF STARBUCKS BY ANGELFISH PR & EVENTS. FOR FURTHER INFORMATION PLEASE CONTACT ANNIE HODES ON 083 325 4445.
About Starbucks
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with almost 33,000 stores worldwide, the company is the premier roaster and retailer of speciality coffee globally. We bring the unique Starbucks Experience to life for every customer through every cup through our unwavering commitment to excellence and our guiding principles. To share the experience, please visit us in our stores or online at www.starbucks.co.za. Social media details @Starbucks_SA on Instagram, Twitter @Starbucks_SA Tik Tok @Starbucks_SA and @StarbucksSouthAfrica on Facebook