adidas Originals Studio returned for its fifth edition this past weekend at 44 Stanley, bringing together hundreds of emerging creatives, cultural tastemakers and industry leaders for a two-day celebration of originality, self-expression and collaboration.
In partnership with Studio 88, and inspired by the latest adidas Originals silhouettes, the adistar CTRL 5 and XLG, the latest instalment of Originals Studio continued its mission of creating meaningful opportunities for young creatives to connect, learn and grow through immersive workshops, cultural exchange and hands-on mentorship.
The weekend opened with an exclusive mixer event, welcoming members of the adidas Originals community for an evening of music, networking and connection before a packed programme of creative workshops.
Day one featured BUILD YOUR ORIGINAL, hosted by designer and content creator Sonia Tona alongside designer and stylist Zéshaan Haku, who challenged participants to reimagine personal style through upcycling, customisation and sustainable design. This was followed by KIT CHECK, where Kabelo Kungwane, founder of Kasi Flavour, and designer and fashion entrepreneur Alex Zono explored the intersection of sport, culture and entrepreneurship, sharing practical insights on building purpose-driven brands and turning passion into sustainable businesses.
Day two continued the momentum with SIGNATURE MOVES, led by Rabia Ghoor, founder of Swiitch Beauty, and multimedia entrepreneur Pamela Mtanga, who unpacked the power of purpose, personal branding and building a distinctive creative identity. At the Bioscope Cinema, filmmakers Meghan Daniels and Hallie Haller hosted DOUBLE TAKE, an immersive workshop that guided participants through the filmmaking process, demonstrating how compelling stories can emerge from simple ideas and unique perspectives.
Anchoring the experience were the adidas Originals adistar CTRL 5 and XLG silhouettes, alongside the latest adiSignature apparel collection, serving as expressions of individuality and style throughout the weekend while inspiring workshop discussions, creative exploration and self-expression.
Beyond the workshops, the wider 44 Stanley precinct came alive through the debut of the adidas Starmart Pop-Up, where guests explored the latest collections while enjoying DJ sets from Que DJ and Doowap. Hosts Okay Wasabi and Voily kept the energy high with street-style interviews and engaging cultural moments throughout the weekend.
Now in its fifth edition, adidas Originals Studio continues to grow as a platform dedicated to uplifting the next generation of creators by providing access to industry leaders, practical skills and meaningful cultural networks. Applications to attend workshops reach over two thousand applications, making it a sought-after experience in the creative community. Through collaboration, mentorship and creative exchange, Originals Studio creates pathways for emerging talent to shape culture, build influence and express their originality.
