Over the past week numerous SA celebs have been spotted going barefoot and encouraging their fans to do the same. In a recent Instagram post shared by Dineo Langa, she said: “Conducted a tiny experiment where the #KrushGoodness Krew challenged me to a day of walking barefoot to better understand the difficulties that school children face when walking to school with shoes in bad shape. Encountered all sorts of stones, thorns and other discomforts. Needless to say, help is needed.”
This is all part of the #KrushGoodness project by Clover Krush – a brand synonymous with spreading goodness – which has already ensured that 30 000 school children in communities in need across South Africa have received a brand new pair of school shoes. In 2020, the project will see that an additional 20 000 pairs of school shoes reach children in need across SA – with the help of the Krush Goodness Krew: Dineo Langa, Clement Maosa, Omuhle Gela, Brent Lindeque, Nompilo Maphumulo, Minki van der Westhuizen, Nina Hastie, Heather Hook and Bontle Modiselle
When the project first launched in 2018, Krush set out to show that adding a little bit of goodness every day has the power to change the world for the better. And that if we start our day with one good deed, it has the power to transform someone’s day, leading to them adding a bit of goodness to someone else’s day, and so the goodness spreads, ultimately inspiring a world of goodness.
When 2020 kicks off, the 20 000 pairs of school shoes will be distributed to 20 underprivileged schools across the country.
To follow the project and for the latest #KrushGoodness updates, connect with Krush online: