What does a Social Media Marketing Agency do?

What does a Social Media Marketing Agency do?
What does a Social Media Marketing Agency do?

Social Media is a complex beast that you need a beat tamer to control? Well not quite, but a pro Social Media Marketing Agency could probably help you keep your audience engaged more and help you generate more sales from your followers.

At BRBD we believe in growing organically on Social Media. What does this mean exactly? Well we don’t SPAM! Cause who likes SPAM? So we focus on getting customers in natural, value driven methods. This includes posting valuable content and information landing pages to help convert your readers/ followers into valuable, long term customers.

We recently wrote about how and why you should start a business blog, but how do you use this information on Social Media? Is this something a social media marketing agency would cover?

Step One: Use Your Blog Content On Social Media
Making and creating brand new content and ideas for your social media when you already have valuable blog content makes very little sense. No you can’t post a full blog post on Facebook, but you can use some of the points and ideas from your blog and shorten them to fit on your social media.

You can also link this content back to your blog, driving more people to your website. This allows you more customisation to convert these leads and readers into customers.

Step Two: Ask Questions!?
We all know that questions are more engaging on social media. With great reasons, they require a response/ action from the viewer/ reader. This can be beneficial to help them engage with your content. Questions like “do you use social media for your business?” are great options. You can tailor it to suit your blog post and business.

Step Three: Automate the Process!
No one has time to manually post all their social media. This is why using automation software like Sendible or Zapier are great ways to free up time and remain more consistent on social media. These posts allow you to link your blog to social media and can post everything at specific times to ensure you get your valuable content out as your users are ready to receive it.

Social Media does not have to be this scary beast. That being said, sometimes it can be easier to get a social media marketing agency to help you manage all of this. From creation to automation and beyond, a social media agency can help you achieve heights you never thought possible.