SG’s Raises US$2.15M to Build A Sales Collaboration Platform for B2B Firms

SG’s Raises US.15M to Build A Sales Collaboration Platform for B2B Firms, a Singapore-based B2B sales productivity startup, has raised US$2.15 million in a seed financing round, led by Nexus Venture Partners.

Other investors participating in the round include Insignia Ventures Partners and individuals such as Anand Chandrasekaran, Executive Vice-President at NASDAQ-listed Five9.

The AI startup plans to use the money to further build out its platform and ramp up its engineering and product teams. addresses this opportunity by connecting unstructured data from emails, calendars and Zoom to customer relationship management (CRM) systems.

Additionally, it incorporates these platforms with an organisation’s sales methodologies. This enables teams to work collaboratively to achieve greater sales figures. was founded in early 2020 by Abhijeet Vijayvergiya (former President and MD – APAC at Capillary Technologies; and Aravind Ravi Sulekha, a serial  entrepreneur and former tech leader at Zendesk .

CEO Vijayvergiya said, “At, we want to change this by reimagining the future of modern sales and building a first of its kind AI-driven sales productivity solution that will help the go-to-market revenue teams to seamlessly collaborate and make more sales reps successful in meeting their quota.”

South Africa Today

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