CTR Report: China’s Domestic Consumption Goods Market Witnessed a Growth of 5.4% in the First Half of 2019

According to the China’s Consumption Goods Market Trend Report recently released by CTR. By the end of June, China’s domestic consumption goods market witnessed a growth of 5.4%, representing a sound growth compared with 2018. Figures show that the penetration rate of beverage sold through Wechat reached 14%. Meanwhile, WeChat contributed to 16% of the beverage sale growth in 2018, up from the 6% in 2017. Social E-commerce, influence live show and social media have become the new sales channels of consumption goods.