Why more men are turning to watches to express their style and increase their wealth.
You might think of fancy cars, high-rise apartments or designer suits if you’re looking for the type of investment that signals both success and taste, but there’s another contender on the market these days that you may just find surprising. If you’re on the market for something that will generate wealth, add a bit more luxury to your style, or to act as a reminder and memento of your own achievements, a recent study has highlighted the perfect possession for you – a designer watch.
The first reason, and most practical of all, is that a big investment in a high-quality luxury watch generates wealth. Take the Rolex Cosmograph Daytona for example. Originally created for professional racing drivers and tagged by Rolex as “A Watch Born to Race”, this high-performance investment has increased in value over recent years by 251 percent and is estimated to continue on an upwards trend. While these stunning returns are most impressive, all of the world’s top ten most expensive watches generated income from their owners, demonstrating a clear return on the investment.
But it’s not only the additional value that comes with investing big in collectable watches. Many of the wealthiest in board rooms across the country mark successful milestones with a luxury watch, long used as a status symbol for the financially savvy amongst us. With tasteful colour pallets and an array of exclusive handmade mechanical components, choosing your watch is an expression of who you are, and more importantly, what you’ve achieved. These have the power to turn an everyday investment into a demonstration of complexity and artistic endeavor, mirroring the image of your project.
Finally, with unique features and one of a kind designs, men are opting for showing their own style and personality through these collectibles. Investing in luxury watches is not just about status or returns on investment, it’s also about making a statement on your own style. These masterpieces tell a story about how you are, they are a gift to yourself and draw attention for all the right reasons. Luxury watches may not be as common as displays of art on the wall, but make no mistake, these are works of art. Not only that, they’re engineering feats taking years to perfect. The most expensive of all, the Patek Philippe Grandmaster Chime for example, required over 100 000 hours to create, with 214 components, a reversible case, and 1,366 individual parts, developed over eight years.
It is no wonder that more men are turning to invest their wealth in watches. While the rarest make great financial sense, and of course show status and success, they are the envy of those around you, markers of impeccable craftsmanship and talent, and most certainly in taste. When style and class meet decades of world-class engineering and design, these little gadgets are sure to be worth your time and investment.
Some of the research used in this piece was originally conducted by Betway.
