Online merchants who have an experience in the e-commerce business often face problems when they launch products on Amazon. As you know, the theory is different from the practice. That’s why it’s generally not enough to study the theory of Amazon guides and tutorials. You need someone who knows how Amazon’s rating system works with first-hand experience. That is why it is reasonable to seek some expert consultation.
The main reasons why Amazon merchants look for sales consultants include:
- Sellers do not want to leave their money on the table due to the low percentage of traffic that reaches their sellers.
- Merchants have no presence on Amazon and want their products to be visible to potential customers;
- If there were already Amazon products sold by other companies and resellers;
- When traders realize that they are not working as well as they should.
However, you should spend some time researching and analyzing your current Amazon classifications. Then, you must create a step-by-step marketing campaign, implementing numerous optimization tools and tricks.
The main reasons to hire an Amazon sales consultant
By cooperating with an Amazon sales expert, you can skip the learning curve
There are numerous processes, templates and individual approaches that professional Amazon Seller Consulting teams use to help customers launch and optimize their products on Amazon. Most of these procedures have never been discussed beforehand. Therefore, you will not be able to find related information on the Internet. Many of these methods are performed only once during the optimization process or in the event that something goes wrong. You do not need to go into detail about each approach, since everything will be done for you. Your sales consultants will manage all lunches and solve existing problems, such as drops in classification, customer problems, compliance, etc. They will take advantage of all possible opportunities and solve problems at the root.
Amazon’s sales professional advisors will give you access to best practices and effective tools
Merchants, who manage Amazon accounts on their own, generally do not have time for commercial research and development, since they are involved in all routine daily activities, such as handling deliveries, customer service and management. Therefore, it could be a challenge to keep up with all the market developments and developments in the industry. Therefore, you need a person who continuously monitors the Amazon market and knows all the peculiarities of search and PPC algorithms, platform capabilities, etc. Amazon’s sales consultant will help you adjust your business to all these e-commerce business developments and protect your business from losses and rankings.
Pros and Cons for Amazon sellers using FBA
It is more likely that we do not take into account the results of the FBA. Other reimbursement of Amazon seller includes:
Expediency: It frees the vendor of a potentially large annoyance. Amazon compliance centres store the vendor’s products and do all the work for them. When an order is received, Amazon employees choose, package and ship the products, and they will take care of all customer service inquiries and returns.
Eligibility: With FBA, a seller’s products are eligible for Super Saver Shipping, Amazon Prime and Eligible Buy Box, which carries a conversion rate.
Amazon Reputation: Many believe that customers are more likely to buy a vendor that has the Amazon name attached. This is due to the level of confidence that the company inspires in them. If something goes wrong, people know that Amazon will take care of it. We also know that Amazon has mastered the distribution process and send the article quickly.
