Univation founder launches Brand ThinkWeek to help businesses excel

Simone Berger
Simone Berger

Univation’s Simone Berger has launched a virtual Brand ThinkWeek package, with the aim to stimulate business traction within challenging times.

This will act as support for business owners and entrepreneurs on how to utilise the powerful, yet sometimes underrated, tool of strategic thought to ignite sales, delight customers, and become an authority within one’s industry.

This is an absolute necessity, especially during these Covid-19 times in which businesses are struggling to meet targets, increase conversion or move with the times. Many businesses are staring into the abyss of opportunity now, if they have the knowledge and tools to recognise it.

Given our busy schedules and overwhelm of daily data, Brand ThinkWeek provides participants with pocket-sized yet powerfully practical insights, consisting of two parts.

The first takes place from August 23 to 27, and the second from September 6 to 10. Each day promising an hour of in-depth tools and resources.

Berger started Univation in 2009 out of a deep passion for creative thinking and brand strategy, which she uses to navigate leaders and brands to their fullest potential. She believes perception is one the most important business assets available to ensure ongoing success.

“Your role, as a business owner, is to inspire your customer to invest in a better future, and include all stakeholders in this experience of success.”

Berger supports her clients as a brand strategist, facilitator and coach by implementing simple but powerful tools to ensure their brands reach high levels of authority and remain relevant with the ever-changing landscape.

Experienced in multi-sector big industry as well as SMME’s, Univation is a faster way to certainty. They support organisations to understand their target market and what they really want. Clarifying the brand or product messaging, ensuring every touchpoint with the customer is aligned to the brand and growing the business.

This is done through brand strategy, product innovation, customer experience, marketing, stakeholder communication plans and internal culture shifts.

“What holds this all together is a powerful brand story that is compelling to both the customer and your employees.”

View full details for Brand ThinkWeek below.

Brand ThinkWeek Part I (August 23-27) – Create A Compelling Brand

Part I will be covered over five days, one hour per day from 8am to 9am with one complimentary hour to answer any post-workshop questions – which is typically held 10 days after.

The objective is to take participants through Berger’s seven-step brand story formula showing them step-by-step how to create and manage a compelling brand.

You will learn:

• How to choose a niche market (most difficult part of any business and why most fail)
• How to understand what your customer’s needs are, giving you a tool to create a marketing message that sells
• How to move your business online or take advantage of your current online business to increase sales conversion
• How to be an authority and guide-brand in a data-overwhelmed world

The cost is R1 400 per person and includes the post-workshop Q&A for extra support.

Book before August 13 and receive Berger’s weekly flow-chart, engineered to increase employee productivity, clarify weekly targets and maintain a healthy work/life balance.

If participants would like to do both Part I and II, they receive 10% off the total cost.

Brand ThinkWeek Part II (September 6-10) – Sales Conversions in Tough Times

Part II will be covered over five days, one hour per day from 8am to 9am with one complimentary hour to answer any post-workshop questions – which is typically held 10 days after.

The objective is to do a deep dive into marketing methods and sales tools for increased conversions, including a detailed view into pricing strategies and innovative offering models.

Part II has limited seat capacity due to the personal attention provided to ensure its relevance and impact.

You will learn:

• How to develop product packages that sell (using the five-offer funnel)
• Learn why well-thought-out pricing could dramatically increase your conversions
• How to develop a user journey timeline for customer excellence, cost-savings and streamlined business processes
• Practical brainstorming with participants to final relevant solutions

The cost is R1 400 per person and includes the post-workshop Q&A for extra support.

Book before August 13 and receive Berger’s weekly flow-chart, engineered to increase business productivity, clarify weekly targets and maintain a healthy work/life balance.

If participants would like to do both Part I and II, they receive 10% off the total cost.

Who should attend:

Business owners, department heads, executive c-suite members, solopreneurs or sales and marketing teams.

Please note that all sessions are held online and Zoom details will be provided once payment is received upfront.

Participants will also receive the full Zoom recordings for a limited time.

No refunds are available. Any person unable to make the sessions for whatever reason will be sent the full recordings for a limited time.

For more information or to book, email [email protected] or WhatsApp +27 84 777 8870.

Visit www.univation.co.za to learn more.

CAPTION: Univation’s Simone Berger has launched a virtual Brand ThinkWeek package, with the aim to stimulate business traction within challenging times. Photo: Supplied