Risk scoring will measure impact, improve patient experience, and achieve better health outcomes by generating data needed to create affordable life and health products for the middle class
BOSTON–(BUSINESS WIRE/AETOSWire)– LifeScore Labs™, a subsidiary of Massachusetts Mutual Life Insurance Company (MassMutual), and healthcare startup Antara Health today announced a collaboration to explore how risk scoring can impact health outcomes in emerging markets.
Antara Health, which uses virtual health navigation and AI to scale patient-centered healthcare, will use the easy-to-understand results of LifeScore Labs’ standards-based algorithmic risk scoring solution, LifeScore Med360℠, to explore opportunities to better scale its service. The startup will also use the tool to gain new insights into members’ long-term risk profiles.
Antara provides turnkey virtual health services for insurance plans. Its integrated approach combines screening and early detection, customized health engagement plans, and high-touch virtual engagement. This catalyzes effective behavior modification that can achieve better health outcomes for middle class consumers at significantly lower costs.
“We are thrilled to work with an innovative startup like Antara Health to explore the benefits of using mortality risk scores in emerging market healthcare systems,” said Michael Gallary, COO & Head of LifeScore Labs. “We believe that this technology, originally developed for the life insurance industry, will provide Antara with efficient, clear risk assessments, while helping people live longer, healthier lives.”
LifeScore Med360℠ is an advanced medical-based risk assessment algorithm, distinct to the industry, leveraging millions of data points over decades of experience to produce a comprehensive mortality risk score. It is a secure, web-based solution that utilizes de-identified data inputs to provide a risk score, detailed visualization of contributing factors and a median risk comparison to other individuals within a cohort.
“We are excited to partner with the team at LifeScore Labs because they provide a high quality comprehensive algorithmic mortality score. Continuous risk assessment can help us deliver more effective care to our members by helping us better measure the impact of the care we provide,” said Dr. Kebba Jobarteh, Antara’s Co-Founder and CEO. “We think the data generated from this collaboration can help unlock new insurance products that will be very attractive in our market.”
Together, MassMutual’s LifeScore Labs and Antara Health will use LifeScore Med360℠ to deliver new insight into comprehensive mortality risk scores in emerging markets, hoping to create more affordable life and health products within those markets through its experimental collaboration. The downstream potential of this collaboration will be to innovate those insights into newly affordable and attractive health and life products class around the world.
