Market Segmentation for Global Mattress Pads Market

Market Segmentation for Global Mattress Pads Market

A mattress pad, mattress topper, or underpad is designed to lie atop a mattress. Made from a variety of materials, its function is to provide a cover of comfort particularly when the current mattress is torn or uncomfortable, and has been shown to improve a consumer’s quality of sleep. People often confuse mattress toppers with the products known as mattress pads or mattress protectors. The term mattress pad is sometimes used interchangeably with mattress topper, but it, too, is a different product. Although most mattress pads do offer a bit of cushioning, they are generally thinner than the typical mattress topper. Many mattress pads combine the function of mattress topper and mattress protector by protecting the mattress from stains, fluids, allergens, and dust mites while also adding comfort.

According to the report, rising awareness about the health and comfort provide by mattresses and growing expenses on bedding products for relaxed sleep is expected to increase the demand for these products among end-users. Also, the improved lifestyle of the people coupled with a rise in disposable incomes, particularly in developing countries, offers immense growth potential for players operating in the Mattress pads market. The inclination of the young generation toward healthy and comfort-based products is expected to create a huge opportunity for Mattress pads across the world. However, the report also says that the market is also experiencing intense competition due to the presence of new entrants and competitive pricing strategies adopted by players. Pricing strategies of aspirant companies have compelled established players in the market to adopt competitive prices. Lower pricing has reduced the profit margins from products and services.

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The rationale of having a high-quality mattress is equally important as having the right mattress pad. To improve sleep, it is significant to understand the underlying issues based on the bed types; either bad or good. Health statistics show that sleep, exercise, and nutrition are among the core pillars of human well-being. Even though sleep maybe least understood, the quantity and quality of sleep remain profound. One of the most common issues that affect sleep is the type of bed, whereby this entails the kind and quality of mattress one has. People who usually have back-related pains may complain of sleep disturbance often due to the wrong choice of their mattresses. With several clinical trials proving that a great amount of sleep can reduce the sensitivity to backpain, a good mattress will help to alleviate such aches through comfort. These factors are driving the global mattress pads market.

The global mattress pads market is witnessing the entry of new players due to significant development across the globe. The mattress pads market is expected to experience tough competition among manufacturers in the coming years. Manufacturers are increasingly focusing on product innovations and improving the efficiency of the products to meet the needs and suit preferences of consumers, thereby leading to the growth of the overall market. Key players operating in the global mattress pads market are Serta, Inc., Sealy Corporation, McRoskey Mattress Company, Memory Foam Solutions, Tempur-Pedic North America, LLC, Simmons (SEA) Pte Ltd., Sleep Number Corporation, Devon Duvets, Pure Latex BLISS Innocor, Inc., Organic Mattresses, Inc., Airweave, Healthcare Co., Ltd., Dreamfoam Bedding, Jeffco Fibres, Milliard Bedding, and Vita Talalay latex, among others.

Originally published on-
https://industryprobe.weebly.com/blog/people-with-back-related-problems-are-driving-the-global-mattress-pads-market

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