- What: Discover Sport™ & The Extreme Fighting Championship (EFC) agree to worldwide streaming strategy and partnership
- When: Beginning with EFC #129 on Thursday 6 November 2025 & EFC #130 on Thursday 4 December 2025 plus all EFC fight nights in 2026
- Content: FREE worldwide streaming of all EFC fights outside of Sub-Saharan Africa on discoversport.com or the Discover Sport™ App, along with global access to EFC’s ancillary content, including pre-fight promotional videos, weigh-ins, press conferences, athlete profiles, post-fight highlights, archives and short-form social content
Discover Sport™, the dedicated social media app for sports and the Extreme Fighting Championship (EFC), have announced a landmark free streaming partnership making EFC content available to fans around the world via Discover Sport™.
Under the agreement the EFC has created an EFC profile on Discover Sport™, where all EFC fights will be streamed free to fans outside of Sub-Saharan Africa, along with select undercard and prelim bouts available globally. The partnership also includes EFC’s supporting content: pre-fight promotional videos, weigh-ins, press conferences, athlete profiles, post-fight highlights, archives and short-form social content.
This partnership marks the end of EFC’s previous international pay-per-view strategy, with Africa’s premier fighting championship pivoting to a free global streaming model designed to increase international fan access to its world-class content. The move expands EFC’s global audience reach while enhancing the value and visibility for its sponsors and commercial partners.
“Discover Sport™ and EFC share a common vision – to expand the reach and accessibility of great sporting competitions and content to fans worldwide, and to shine a spotlight on talented athletes while unlocking new opportunities for partner brands to activate within passionate sports communities,” said Stephen Watson, Founder of Discover Sport™.
“Our exclusive, free social sports platform fosters authentic and meaningful fan connections without the distraction of non-sport-related content. Athletes and fighters can also join the Discover Sport™ community with independent athlete profiles, sharing their own user-generated content and sporting resume via our digital athlete cards. Fans can engage by sharing their own clips and experiences, and earn ByteBucks™ rewards for their interaction.”
“Our two organisations are a perfect match in terms of our respective passion, ambition and evolution, and we are extremely proud and excited to be able to showcase some of the greatest warriors in the world to a global audience of passionate and loyal fans. Fighters like Dricus du Plessis have already proven the calibre of talent emerging from the EFC and there are many more future stars waiting to be discovered,” Watson concluded.
EFC’s President, Cairo Howarth commented: “We are excited to partner with Discover Sport™, making it even easier for more fans around the world to watch the best of African MMA. EFC already has a global fan base, with the majority of its digital audience from top MMA markets like the US and Brazil. These fans can now watch the best EFC action – live, highlights and more – on Discover Sport™.”
The partnership launches on Thursday, 6 November 2025 with EFC #129, the penultimate live event of EFC’s 10-event season, staged at the World Sports Betting EFC Arena in Johannesburg, South Africa. The first of six prelim bouts get underway at 15h00 CAT, with the five-bout Main Card kicking off at 19h00 CAT.
Issued by DISCOVER SPORT™
Enquiries:
Duane Heath
Communications
+27 (0) 67 570 6256
About Discover Sport™
Founded in 2025, Discover Sport™ is a purpose-driven social media platform built exclusively for sport. It provides every athlete, fan and federation with their own digital stage — enabling live streaming, storytelling and engagement across all levels of sport, from grassroots to global. Combining user-generated and professional content, scouting tools, and its patent-pending ByteBucks™ rewards system, Discover Sport™ connects the world of sport through access, visibility and opportunity.
Available free on iOS, Android and web: www.discoversport.com
About EFC® – The Extreme Fighting Championship®
Headquartered in Johannesburg, South Africa, EFC is a world leading mixed martial arts (MMA) organisation. EFC produces 10 live events annually at sold out arenas. With over 200 athletes exclusively contracted to the organisation, EFC showcases the greatest warriors on the planet.
EFC events are broadcast in over 120 countries around the world on numerous television networks in multiple languages. EFC programming is available weekly in 600+ million television households globally, making it one of the most recognisable MMA brands in the world.
For more information visit www.efcworldwide.com, or follow us on social media.
Discover Sport™: discoversport.com/user/efc
Facebook: facebook.com/EFCworldwide
Twitter: twitter.com/EFCworldwide
Instagram: instagram.com/EFCWorldwide
