(1).jpg "Take responsibility on the way home")
The Retail Motor Industry Organisation (RMI) added its voice to the Department of Transport’s national festive-season road-safety campaign, ‘It Begins with Me,’ calling for personal accountability, safer vehicles, and greater vigilance during one of the most dangerous periods on South Africa’s roads. As many drivers return home, this vital message still applies.
New figures from the Road Traffic Management Corporation showed a worrying rise in fatal crashes and road deaths last festive season, with significant increases recorded in several provinces. Pedestrians remain the most vulnerable group, accounting for around 45% of all fatalities, while the highest-risk times continue to be weekend evenings between 17:00 and 22:00. Head-on collisions, single-vehicle overturns, and incidents involving pedestrians make up 80% of all fatal crashes.
RMI CEO Ipeleng Mabusela says the data underscores a simple truth: “Every life lost on our roads is preventable. The…
