Since pandemic restrictions have lifted and economies have reopened worldwide, there has been a prominent increase in\u00a0travel. Roads, seas, and skies packed with travellers eager to make up for lost time are indications that tourism is on the rebound.<\/p>\n
However, the lengthy lull in\u00a0travel\u00a0has affected\u00a0travel\u00a0behaviour and is set to underscore several\u00a0trends\u00a0likely\u00a0to drive the hospitality industry\u00a0and\u00a0guide\u00a0how\u00a0and where\u00a0we\u00a0travel\u00a0in 2023. Steenberg Hospitality\u2019s Marketing and International Sales Manager, Neilen Tolmay, offers insight into these\u00a0trends\u00a0and an overview of Steenberg\u2019s approach to them.<\/p>\n
Despite the current national and international economic climate, Tolmay says he is cautiously optimistic regarding the trajectory of the hospitality industry this year. His optimism is supported by the fact that Steenberg Hotel\u2019s calendar is in great demand.<\/p>\n
According to an\u00a0article<\/a><\/u>\u00a0published by Forbes Advisor at the end of 2022, \u201ctravellers are finally comfortable with locking in trips ahead of time\u201d to the extent that, \u201cthey are, on average, booking trips further ahead for 2023 than they did back in 2019\u201d, with some already planning their 2023 summer trips.<\/p>\n 2. Package Trips<\/u><\/p>\n Popular for their convenience, package trips are well-known\u00a0travel\u00a0trends\u00a0that have maintained a steady level of appeal over the years. Steenberg has reimagined the outdated all-inclusive cliches into intermittent bespoke package trips that ensure visitors venture out and explore the locale. From\u00a05-star accommodation to award-winning restaurants, spa treatments, Steenberg Wine and MCC tastings, and picnic trips to notable Cape Town sites like Kirstenbosch Botanical Gardens, this is the way to go for travellers who enjoy prearranged itineraries.<\/p>\n 3.\u00a0 Purposeful Travel<\/u><\/p>\n Gone are the days of\u00a0travel\u00a0itineraries geared solely towards relaxation and rest.\u00a0Travel\u00a0experts report that visitors are interested in a more immersive stay characterised by unique, authentic, and often educational experiences.<\/p>\n In an\u00a0interview\u00a0<\/a><\/u>with Cond\u00e9 Nast Traveller, CEO and founder of luxury\u00a0travel\u00a0provider, The Luminaire, Adam Sebba comments, \u201cFollowing a spate of post-pandemic revenge<\/p>\n spending,\u00a0we\u00a0can now expect travellers to be more selective, placing higher value on fulfilling experiences that fuel their thirst for knowledge and personal growth in 2023\u201d.<\/p>\n Easily accessible cultural, social, and physical activities make Steenberg an attractive\u00a0travel\u00a0destination. Enjoy the sites of extraordinary works by renowned Italian-born abstract sculptor, Eduardo Villa which decorate the Steenberg gardens with pops of brilliant colour.<\/p>\n Steenberg\u2019s 300-hectare farm boasts well-marked hiking and bike trails for an immersive experience in the fynbos. The trails are gentle, scenic meanders which wind their way through Steenberg\u2019s expansive vineyards, past the winery, a picturesque dam, and the farm\u2019s 18-hole championship golf course.<\/p>\n While the wellness trend is not exactly new, it is one that continues to appear on the\u00a0travel\u00a0trend list year after year.\u00a0Steenberg\u2019s Spa offers a range of treatments, products and therapies to perfectly address your needs. For an exclusive outdoor tranquil treatment, relax your body with a spa spoil of your choosing in the Hotel\u2019s Scented Garden – a secluded haven of calm punctuated by fragrant flowers and a towering Oak tree which invites you to sink into a serene state.<\/p>\n Food forms an integral part of any trip. From enticing starters to sumptuous mains and delectable desserts, each dish at Steenberg\u2019s two contemporary dining destinations,\u00a0Tryn<\/a><\/u>, and\u00a0Bistro Sixteen82<\/a><\/u>\u00a0is a distinctive combination of\u00a0refined dining expertly\u00a0prepared by Steenberg\u2019s Executive Chef, Kerry Kilpin, who considers every flavour with care.<\/p>\n 4. Think Local<\/u><\/p>\n Forbes Advisor recently reported that \u201cguests want to provide benefits to the local people and the economy\u201d.<\/p>\n A strong, socially conscious proponent of backing the greater community and providing economic opportunity, Steenberg works with an array of local businesses. For example, restaurants Tryn and Bistro Sixteen82 proudly partner with ABALOBI – an initiative designed to help support and conserve fishing communities by connecting small-scale local fishers with the marketplace. All fish sourced via ABALOBI is local, fully traceable, and harvested responsibly using low-impact fishing methods.<\/p>\n 5. \u2018Hush\u2019 Trips<\/u><\/p>\n \u2018Bleisure\u2019 (an amalgam of the terms, \u201cbusiness\u201d and \u201cleisure\u201d) first appeared as a\u00a0travel\u00a0trend before remote work even entered our radars. But now, bleisure has evolved into a new\u00a0travel\u00a0trend known as \u2018hush trips\u2019 – a hybrid of remote work and leisure that enables travellers to quietly escape the office hustle and bustle while staying\u00a0\u2018on the job\u2019\u00a0without ever having to inform their companies. To accommodate this pattern, Steenberg Hotel\u2019s 24 rooms are furnished with designated workspaces and complimentary high-speed Wi-Fi. Should the need arise, Steenberg also offers comprehensive\u00a0conference packages<\/a><\/u>.<\/p>\n