{"id":196792,"date":"2025-04-25T23:46:24","date_gmt":"2025-04-25T21:46:24","guid":{"rendered":"https:\/\/southafricatoday.net\/africa-news\/east-africa\/kenya\/africa-zaumu-unveils-africas-first-creator-first-digital-marketplace-in-nairobi\/"},"modified":"2025-04-25T23:46:24","modified_gmt":"2025-04-25T21:46:24","slug":"africa-zaumu-unveils-africas-first-creator-first-digital-marketplace-in-nairobi","status":"publish","type":"post","link":"https:\/\/southafricatoday.net\/africa-news\/east-africa\/kenya\/africa-zaumu-unveils-africas-first-creator-first-digital-marketplace-in-nairobi\/","title":{"rendered":"Africa: Zaumu Unveils Africa&#8217;s First Creator-First Digital Marketplace in Nairobi"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"story-body-text\" data-para-word-count=\"17\">NAIROBI \u2014 <em>A new digital platform designed to transform the influencer economy in Africa has been launched in Nairobi.<\/em><\/p>\n<p class=\"story-body-text\" data-para-word-count=\"26\">Dubbed <em>ZAUMU<\/em>, the marketplace is the continent&#8217;s first creator-first, end-to-end influencer campaign management platform, offering a streamlined solution for content creators to connect directly with brands.<\/p>\n<p class=\"story-body-text\" data-para-word-count=\"26\">ZAUMU aims to address long-standing challenges in the influencer space, including lack of transparency, delayed payments, poor contract structures, and misalignment between&#8230;<\/p>\n<\/div>\n<p><a href=\"https:\/\/allafrica.com\/stories\/202504250259.html\" target=\"_blank\" rel=\"noopener\">Read more on AllAfrica.com<\/a><br \/>\n<br \/>South Africa Today Africa \u2013 East Africa <a title=\"Kenya\" href=\"https:\/\/southafricatoday.net\/africa-news\/category\/east-africa\/kenya\/\">Kenya<\/a> News<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NAIROBI \u2014 A new digital platform designed to transform the influencer economy in Africa has been launched in Nairobi. Dubbed ZAUMU, the marketplace is the continent&#8217;s first creator-first, end-to-end influencer campaign management platform, offering a streamlined solution for content creators to connect directly with brands. ZAUMU aims to address long-standing challenges in the influencer space, [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":196793,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/cdn.allafrica.com\/static\/images\/structure\/aa-logo-rgba-no-text-square.png","fifu_image_alt":"","footnotes":""},"categories":[250],"tags":[258,256,6287,51215,9633,430,33098,259,257,254,6777,51214],"class_list":["post-196792","post","type-post","status-publish","format-standard","has-post-thumbnail","category-kenya","tag-africa","tag-africa-news","tag-africas","tag-creatorfirst","tag-digital","tag-kenya-news","tag-marketplace","tag-nairobi","tag-news","tag-south-africa-today","tag-unveils","tag-zaumu"],"fifu_image_url":"https:\/\/cdn.allafrica.com\/static\/images\/structure\/aa-logo-rgba-no-text-square.png","_links":{"self":[{"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/posts\/196792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/comments?post=196792"}],"version-history":[{"count":0,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/posts\/196792\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/media\/196793"}],"wp:attachment":[{"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/media?parent=196792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/categories?post=196792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/southafricatoday.net\/africa-news\/wp-json\/wp\/v2\/tags?post=196792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}