Africa: How a World Bank Program Is Turning Creativity Into Jobs for Women in Sierra Leone

By pairing a Creative Economy Diagnostic with a women-focused accelerator, Sierra Leone’s CreatiFi program is helping translate creative talent into an economic development catalyst.

Amena is a young fashion designer based in Sierra Leone’s bustling Freetown. With their alluring patterns and vibrant colors, it is impossible to look away from Amena’s designs. When she first launched her business, Amena’s Couture, which makes contemporary Sierra Leonean clothing for men and women, it was not talent…