Kenya: Tala Eyes Borrowers With Financial Literacy Campaign

Nairobi — Digital lender Tala has launched a financial literacy campaign aimed at helping customers improve money management skills amid growing reliance on digital loans by Kenyan households.

Dubbed Partner Wako Mtrue, the initiative combines financial education with access to credit, focusing on budgeting, financial planning, debt management and income management.

The campaign comes as many households continue to face financial strain despite increased access to digital lending.

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